Indian River State College Unveils Dynamic Brand Evolution

Indian River State College announced the launch of its comprehensive brand evolution, including the introduction of its new moniker, "The River." Kathleen Walter speaks with Jenna Bluedorm about how this strategic rebranding initiative represents a transformative milestone that aligns the College's public image with the exceptional educational experience it delivers while honoring its deep-rooted connection to the waterways that have shaped the region's identity and future.