Florida - Wednesday February 15, 2023: VISIT FLORIDA estimates that the state welcomed 137.6 million visitors in 2022, an increase of five percent over 2019 and 12.9 percent over 2021.
In the 4th Quarter of last year, between October and December alone, Florida welcomed 33.2 million travelers, marking a six percent increase over the same period in 2021. And VISIT FLORIDA says that was the 21st consecutive month of domestic visitation growth since 2019.
“Quarter after quarter, Florida continues to dominate the travel market and our competition," said VISIT FLORIDA President and CEO Dana Young.
Additional highlights from VISIT FLORIDA’s latest visitation estimates include:
• Florida welcomed 2.0 million overseas travelers in Q4 2022, an increase of 35.5 percent from Q4 2021.
• Canadian visitation to Florida during Q4 2022 accounted for 1 million visitors, an increase of 278 percent from Q4 2021.
• Air travelers accounted for 38 percent of Florida visitors, compared to 41 percent in 2019.
• Hotel room nights sold at Florida hotels increased by nearly 13 percent in 2022 compared to 2021. Occupancy rose by 9.4 percent to 70.5 percent, as demand growth significantly exceeded the expansion of supply.
Florida welcomed a total of 7-million overseas travelers in 2022, an increase of 73 percent over 2021, but still lower than 2019 visitation levels.